City of Hermosa Beach --- 11-10-98


REQUEST FROM THE HERMOSA BEACH CHAMBER OF COMMERCE TO PROVIDE TWO HOUR FREE PARKING TO ALL COMMERCIAL (SILVER POST) PARKING METERS FROM NOVEMBER 23RD THROUGH DECEMBER 28TH .


Recommendation:


Approve request from the Chamber of Commerce and authorize the placement of cards in all commercial (silver post) parking meters indicating two hours free parking from November 23rd through December 28th.


Background:


Traditionally, during the holiday season, the commercial meters have been "tagged" and two hour free parking has been provided. Once again, the Chamber would like to utilize two-sided inserts placed within the meter by City personnel which will read "Happy Holidays ~ 2 Hours Free Parking Compliments of the City of Hermosa Beach ~ Downtown Businesses ~ The Chamber of Commerce". If individual business owners would like to replace "Downtown Businesses" with the name of their particular business, the Chamber will customize the inserts accordingly if City personnel can place the personalized inserts close to that business location.


The City has historically approved this request as a means of promoting shopping in Hermosa Beach during the holiday season and the requested time frame (Thanksgiving weekend through Christmas) encompasses the peak shopping season.


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